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Digital Trust Label Certification

Increase trust in your digital services, products and apps with Digital Trust Label Certification from SGS.

With the increase in digital risks, consumer demand for transparency and accountability in digital services has never been higher. Our Digital Trust Label Certification, developed in collaboration with the Swiss Digital Initiative (SDI) and other partners, places user trust at the forefront. This certification assesses digital services, products and apps against a robust set of 35 criteria, spanning security, data protection, reliability and fair user interaction, to ensure the highest standards of digital trustworthiness.

Tailored to digital services that share sensitive data or implement automated decisions, Digital Trust Label Certification helps improve consumer trust in healthcare, public services, media, banking and insurance, human resources, education and more.

Digital Trust Label: A Commitment to Digital Responsibility

Confirm your commitment to corporate digital responsibility

The Digital Trust Label enables you to:

  • Demonstrate your commitment to corporate digital responsibility (CDR), transparency and accountability

  • Clearly communicate the trustworthiness of your digital offerings in understandable language

  • Confirm compliance with Digital Trust Label-defined standards and principles, encompassing elements of ISO/IEC 27001 (information security, cybersecurity and privacy protection), ISO 22301 (business continuity) and General Data Protection Regulation (GDPR)

  • Increase consumer confidence and brand loyalty through demonstrated transparency and accountability

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Decades of digital experience

At the forefront of digital innovation and security, we combine decades of digital experience with a commitment to trust, transparency and technology.

As the main Digital Trust Label audit partner, we offer an independent and thorough audit process. Our expertise guarantees that your digital services meet the 35 criteria required for certification. With the Digital Trust Label, not only do you get a badge of trust for your digital products, but you also embark on a journey toward enhanced digital responsibility and user confidence.

Achieving Digital Trust Label certification: your pathway in 5 steps

Embarking on the journey to earn the Digital Trust Label is a seamless and structured process. Here is how you can achieve certification in five simple steps:

  1. Initiate the process

    Select one of your digital services for certification and contact us. Our team is ready to guide you every step of the way.

  2. Customized audit proposal

    We provide you with a tailored, fixed-price offer for the audit. This proposal is designed to match the complexity and unique aspects of your digital service.

  3. Comprehensive audit begins

    We conduct a thorough audit, evaluating your service against the 35 essential criteria, spanning security, data protection, reliability and user interaction fairness.

  4. Expert review and decision

    After the audit, a panel of specialized experts meticulously reviews the findings. When all criteria are met, the Digital Trust Label is awarded.

  5. Certification validity

    The Digital Trust Label, once awarded, is valid for three years, signifying your service's commitment to digital trust and integrity.

Embark on your digital trust journey

Ready to commit to digital excellence? Contact us today to start your journey toward digital trust and transformation.


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  • SGS Australia

28 Reid Road,

Perth Airport, 6105,

Western Australia,

Australia